Stab Magazine | Steph Gilmore is the highest paid woman in Australian Sport
578 Views

Steph Gilmore is the highest paid woman in Australian Sport

By Lucas Townsend Mick Fanning and Steph Gilmore have made the Business Review Weekly’s top 50 earners in Australian sport. While NBA basketballer Andrew Bogut smoked the earnings with a $16.2m salary, Steph took the highest earning honours for all women in Australian sport with a breezy $1.75m per annum (or, just under $5k daily) – a fact you might’ve already learnt from Stab’s 2014 Women’s Rich List. Steph landed at 38th on the overall list. Fanning landed at 19th on the list with $2.7m, and remains the highest paid surfer in Aus. 2015 is a million-dollar year for Loz Enever. Photo: Baccon Steph’s earnings excludes a hefty world title bonus. But with her Roxy deal (roughly $1m), contracts with Sanitarium and Nikon (rumoured to be north of $250k apiece), and Ford wheels ($100k ambassador fee), it’s no wonder the big-monied darling sits at 38th spot on the BRW list. She’s a sophisticated and marquee surfer who, rightfully so, is cashing in on the non-endemics. It’s a promising state of affairs for women’s surfing (and surfing in general), when young girls no longer need to look to golf or tennis for a sporting future that pays. According to BRW, Sally Fitzgibbons just missed the list on $1.25m. But, that price will head south this year since cutting $500k-plus ties with Roxy. Both Tyler Wright and Laura Enever are also expected to swing into the millionaires lounge in 2015. And remember, these numbers don’t include prize money, a cash pool that’s been heavily topped up since ZoSea took over the WSL (formerly ASP) and levelled the women’s tour with the mens at 10 events. Mick has some of surfing’s most synonymous sponsorship deals. See, Mick’s all pushups and dips and tabata training, and his sponsors reflect his athleticism. Rip Curl own his wardrobe and his hat (v expensive property, this), there’s a $350k Red Bull rail deal, Skullcandy headphones, Dragon sunglasses, Vertra sunscreen, Audi horsepower, Creatures of Leisure accessories, FCS fins and DHD surfboards. But, the smartest investment Mick’s ever made was with Reef. His signature sandals with the bottle-opener on the sole has been one of the brand’s most commercially successful products. It’s also one of the fabled stories of retail mistakes. See the thing was, Reef didn’t think the thong would connect. At all. That’s why they agreed to a monstrous royalty deal with MF. Who would’a thought, a thong with a bottle opener on the sole? Mick Fanning. GENIUS. Photo: Muirhead Julian Wilson was number 30 on the list with his $2m salary from sponsors Hurley, Red Bull and Oakley. Joel Parkinson became an icon when he won his 2012 world title and that’s why he’s still able to pull $1.8m in deals with Billabong, Kustom, VZ and JS surfboards, and landed at 34th on the BRW list. TB took a heavy salary cut during Billabong’s 2012 share price melt. But deals with Globe, FCS and Nanotune put him at number 41, tied with Josh Kerr (Rusty & Arnette) on $1.5 million. There’s a lesson here, kids. Something about surfing lots and getting rich.

news // Mar 8, 2016
Words by stab
Reading Time: 3 minutes

By Lucas Townsend

Mick Fanning and Steph Gilmore have made the Business Review Weekly’s top 50 earners in Australian sport.

While NBA basketballer Andrew Bogut smoked the earnings with a $16.2m salary, Steph took the highest earning honours for all women in Australian sport with a breezy $1.75m per annum (or, just under $5k daily) – a fact you might’ve already learnt from Stab’s 2014 Women’s Rich List. Steph landed at 38th on the overall list. Fanning landed at 19th on the list with $2.7m, and remains the highest paid surfer in Aus.

loz_baccon_1

2015 is a million-dollar year for Loz Enever. Photo: Baccon

Steph’s earnings excludes a hefty world title bonus. But with her Roxy deal (roughly $1m), contracts with Sanitarium and Nikon (rumoured to be north of $250k apiece), and Ford wheels ($100k ambassador fee), it’s no wonder the big-monied darling sits at 38th spot on the BRW list. She’s a sophisticated and marquee surfer who, rightfully so, is cashing in on the non-endemics.

It’s a promising state of affairs for women’s surfing (and surfing in general), when young girls no longer need to look to golf or tennis for a sporting future that pays. According to BRW, Sally Fitzgibbons just missed the list on $1.25m. But, that price will head south this year since cutting $500k-plus ties with Roxy. Both Tyler Wright and Laura Enever are also expected to swing into the millionaires lounge in 2015. And remember, these numbers don’t include prize money, a cash pool that’s been heavily topped up since ZoSea took over the WSL (formerly ASP) and levelled the women’s tour with the mens at 10 events.

Mick has some of surfing’s most synonymous sponsorship deals. See, Mick’s all pushups and dips and tabata training, and his sponsors reflect his athleticism.

Rip Curl own his wardrobe and his hat (v expensive property, this), there’s a $350k Red Bull rail deal, Skullcandy headphones, Dragon sunglasses, Vertra sunscreen, Audi horsepower, Creatures of Leisure accessories, FCS fins and DHD surfboards. But, the smartest investment Mick’s ever made was with Reef. His signature sandals with the bottle-opener on the sole has been one of the brand’s most commercially successful products. It’s also one of the fabled stories of retail mistakes. See the thing was, Reef didn’t think the thong would connect. At all. That’s why they agreed to a monstrous royalty deal with MF.

20150128_2451-MIck_ABW

Who would’a thought, a thong with a bottle opener on the sole? Mick Fanning. GENIUS. Photo: Muirhead

Julian Wilson was number 30 on the list with his $2m salary from sponsors Hurley, Red Bull and Oakley. Joel Parkinson became an icon when he won his 2012 world title and that’s why he’s still able to pull $1.8m in deals with Billabong, Kustom, VZ and JS surfboards, and landed at 34th on the BRW list. TB took a heavy salary cut during Billabong’s 2012 share price melt. But deals with Globe, FCS and Nanotune put him at number 41, tied with Josh Kerr (Rusty & Arnette) on $1.5 million.

There’s a lesson here, kids. Something about surfing lots and getting rich.

Comments

Comments are a Stab Premium feature. Gotta join to talk shop.

Already a member? Sign In

Want to join? Sign Up

Advertisement

Most Recent

“They Don’t Call It The Challenger Series For Nothing”

Local excellence and universal beatdowns on Day Two of the Pipe Challenger.

Feb 1, 2026

How Billy Kemper Convinced The WSL (And The Mayor) To Have Locals In The Pipe Challenger

And more musings from the ground here on the North Shore.

Jan 31, 2026

Exclusive Interview: Why John Florence Put The CT On Indefinite Pause

"The tour has a cap. I want to find a space where everything grows bigger."

Jan 29, 2026

Is Firing Pipeline Too Much To Ask For?

The inaugural Pipeline Challenger event starts in 24 hours. And we're en route.

Jan 28, 2026

Watch: Episode 02 of Stab In The Dark X Starring Kelly Slater

Are we all ordering five fin setups now?

Jan 28, 2026

Breaking: John John Florence Will NOT Be Surfing On The 2026 Championship Tour

Is this it?

Jan 27, 2026

Why William Aliotti Picked Up The Bong

Europe's premier freesurfer on leaving Volcom after 15 years and joining Billabong.

Jan 26, 2026

Here’s Why We Included A Wildcard In Stab In The Dark X 

The Mann among men.

Jan 23, 2026

Watch: Only The Best Waves From EAST With Mikey February

11 minutes of star-studded velvet.

Jan 23, 2026

Rumor: Is The CT Quitting J Bay In 2026?

And where it might be heading instead...

Jan 23, 2026

Parker Coffin + Dane Reynolds Saddle Up In Ch11’s ‘This Is Where I Am.’

Long-form storytelling refuses to die.

Jan 21, 2026

Watch: Episode 01 of Stab In The Dark X Starring Kelly Slater

Who will the greatest surfer of all time crown the shaper of the decade?

Jan 21, 2026

On Junior Surfers, Baby Turtles, And Surfing’s Hope Imperative

Dane Henry and Isla Huppatz won World Junior Titles. What does it mean?

Jan 21, 2026

Night Will Never Fall On The Rising Sun

Peep Billabong's new Andy Irons Collection, help kids in need.

Jan 20, 2026

SEOTY: Brody Mulik Stars In ‘fourteen.’

Homeschooled at The Box and Tombies, the fifteen-year-old might be Western Australia's best student.

Jan 19, 2026

What Was It Really Like To Hang With Andy And Bruce In The 90s?

The Stab Interview with Lost Generation filmer and poke sauce peddler, Patrick “Tupat” Eichsteadt.

Jan 16, 2026

Golfers v Surfers: Newport’s Wavepool Battle Rages On

The worlds biggest Wavegarden will cost you 3 holes, a driving range, and $250,000 per…

Jan 15, 2026

2025 Was The Year Of The Rat

Comment of the Year 2025 goes to...

Jan 13, 2026
Advertisement