Alana Blanchard Opens Up Post-Rip Curl Break Up: “They Really Didn’t Like That I Had A Kid.”
World’s most ripping mom gets candid on how pregnancy and motherhood impacted her 15-year relationship.
There has been much talent and cultural capital bleeding from the surf industry’s main veins as of late.
One of 2020’s most remarkable sponsorship break-ups so far has been Alana Blanchard, ‘CT starlet and model-turned world’s most ripping and surprisingly relatable, down to earth mom and Vlogger. After 15 years as the face (amongst other anatomical parts) of Rip Curl women’s robust team of female talent, Alana started this year without a sticker on her Pyzel shortboards.
Stab reported on the parting, and had heard rumblings that negotiations had gone pear-shaped between AB and RC, but hadn’t heard details of the split until this week’s episode of Alana and Jack’s wildly popular YouTube series documenting their often idyllic(-looking) and certainly aspirational family lifestyle.
“As some of you probably already noticed, I’m no longer sponsored by Rip Curl…” Alana admits tearfully to the camera at 13:31, before addressing the cause of the split candidly, noting that the brand “stopped using me pretty much after I had Banks, or found out that I was pregnant. They really didn’t like that I had a kid.”
Alana’s to-camera explanation is earnest and hard to hear, considering the wildly marketable nature of Alana, her DILF baby daddy, Jack, and her adorable brick house bruiser, Banks. Now, there’s always two sides to a personal story, and certainly more to this one; we’re hoping to hear from Alana this week, and have reached out to Rip Curl for comment.
Immediately our request, Rip Curl was happy to respond with the following: “Rip Curl has supported Alana Blanchard for the past 12 years and she has been a legend within our brand and a huge influence in our sport. When Alana stepped into the next phase of her life as a mother, we went to great lengths to support her throughout her pregnancy and months after.”
“Rip Curl wanted to re-sign Alana and continue her relationship on our surf team, and made an offer to do so, but unfortunately could not agree to terms.”
“We are a little surprised by the comments in her most recent video, but can empathise with her disappointment in leaving the brand. We did some great things together.”
“We wish her all the best; we value her contribution and legacy at the brand and we are sad to see her go.”
Long Read: An Angel At My Table
From Stab Issue 15, October 2006: Chris Davidson has one more shot at the big…
Watch: Kalani David’s Last Dance
A final surf part from the Hawaiian surf/skate prodigy.
Taylor Steele Won’t Let Surf Filmmaking Die Without a Fight
Movies shown, filmmaking advice, punk rock at the 2022 Solento Surf Festival.
Wait, Are We Going To See Moana Jones In The Olympics At Teahupo’o?
Team USA (women) and Japan (men) should be able to choose anyone they want to…
Donald Brink and Matt Biolos Win Mick Fanning’s Electric Acid Surfboard Test
And we had a party in Oceanside to celebrate.
Kanoa Igarashi and Kirra Pinkerton Answer Call Of Duty, Win Medals Of Honor In 2022 ISA World Games
Teams Japan, USA, and France move into Victor’s Village.
The Best Euro Surf Trips That Mightn’t Be On Your Radar
Want to know which less-trodden nation offers the most potential?
Former CT Surfer Chris Davidson Passes Away At Age 45
A radical life tragically ends outside a bar in New South Wales.
The Team Ukraine Interview
“There are mines near the shore, and already a lot of people have died…so it’s…
Mormaii Founder Raided By Brazilian Feds On Suspicion Of Plotting Against Democracy
Curiously, he's the second surf brand founder to become entangled in a political scandal of…
The Electric Acid Surfboard Test With Mick Fanning, Episode 4
There are three boards left. Which one is Mick taking home?
Photos: Welcome To Vans Stab High Indonesia, Presented By Monster Energy
Welcome to Lakey Peak. Now do airs.
Taro Watanabe Is The Love Child Of Your Favorite 80’s Surfers
Watch his new edit 'Sonic Youth' now.
The Four-Finned, Carbon-Wrapped, Vacuum-Bagged Board That Won The 2022 World Title
The minds behind Sharp Eye and Dark Arts break down Filipe's winning plank.