On The Often Awkward Employment Of Surfing In Mainstream Advertising - Stab Mag
199 Views
Surfing is many things to many of us. Should we care about how it is packaged up and presented to the rest of the world? Photo: Trevor Moran

On The Often Awkward Employment Of Surfing In Mainstream Advertising

It’s being used everywhere, by everyone — including the most valuable company in the world. Should you care?

Words by Mitchell Shepherd
Reading Time: 6 minutes

Try Premium Free

Get unrestricted access to Stab Premium with a 7-day free trial. No strings attached.

Already a member? Sign In

Signed in but can't see the content?
Update Your Card > Menu > Subscriptions > Renew Now

Other issues? Email [email protected]

Monthly

Stab original films (Stab In The Dark, Electric Acid Surfboard Test, Microdose, profile films, etc.)

Premium editorial

Deep-dive journalism

Objective product reviews

How-to's

Cancel anytime

Yearly

Stab original films (Stab In The Dark, Electric Acid Surfboard Test, Microdose, profile films, etc.)

Premium editorial

Deep-dive journalism

Objective product reviews

How-to's

Cancel anytime

Gift

12-month subscription

Choose the delivery date

Send personalized messages

Stab original films (Stab In The Dark, Electric Acid Surfboard Test, Microdose, profile films, etc.)

Premium editorial

Deep-dive journalism

Objective product reviews

How-to's

Cancel anytime