Rip Curl
Nike Veteran Ashley Reade Appointed New CEO of Rip Curl
‘Just Do It’ meets ‘The Search’.


Legacy Brands Bet Big On Future, Leo Grabs A High-Fashion Bag & The “Influencer Model” Alters Quarter-Century Deals
Nine new sponsorship updates from the surf industry frontlines.


As Is Tradition, Supertubos Just Went Off Its Schnoz
Stab's preview of the 2025 Meo Rip Curl Portugal Pro.
