Stab Magazine | Stab Recommends: The Vans x National Geographic Collab

Live Now: How Surfers Get Paid — The Queens of Ascension

16 Views

Stab Recommends: The Vans x National Geographic Collab

Giants collide.

style // Jun 17, 2020
Words by Stab
Reading Time: 2 minutes

Who comes up with this stuff?

I like to think it was a weary Vans marketing employee nodding off on Zoom. Picture it: presumably 1000 people in the Vans marketing dept, working from home, and they’re discussing how they’re going to get the kids hot for a collab when they’ve literally teamed up with every street-accredited company in the world. “Johnson, you haven’t had an idea for six months, what you got?” Johnson hears his name and snaps out of pondering the consistency of the sourdough starter he’s got cultivating in the fridge and stares gormlessly at the Vans fearless leader in the middle of the screen. “Ummm,” he scans the room and sees a yellow pile on the coffee table. “Nat Geo?”

Vans X National Geographic Sk8-Hi Reissue

Garish logos are back, and in this case it totally works. The Nat Geo masthead has to be one of the most recognisable logos in, certainly the publishing, world, and Vans have made perfect use of it by slapping it big and bold on the only shoe model it would fit. Wearing these will 100% prompt daily questions of: “Are those, Nat Geo Vans?” For better or worse.

Slip into a pair.  

Vans X National Geographic Cap

Kudos to Vans for resisting trying to mash the logos up (man, 99.9% of those are offensive) and keeping it simple. Which works especially well on the cap. Kind of looks like it might’ve come free with a subscription, until you examine the detailing—the yellow trim, the Vans snap, devil, details etc.

Vans X National Geographic Ward Cross Body

Presumably the follow up Zoom question was: “So who’s going to buy this stuff?” To which some bright spark offered that streetwear kids love anything obscure, limited and heritage brands. Hip kids love bum bags (or at least they did the last time I spied one in the big smoke pre-COVID) and so was born, arguably, the jewel of the range. Practical, and almost completely stigma-free.

 

Vans X National Geographic  T-Shirt

Old logos just look better, and we’d wager that the Vans design nerds had a field day diving back into the Nat Geo back catalogue. As well as the gorgeously clean globe graphic on the back, the subtle stacked Vans x National Geographic on the front works perfectly. The humble tee is often the hardest thing to nail when combining forces with another brand, and this one’s a certified success.

Vans X National Geographic Anorak

This collab (understandably) has been geared towards travel, and nothing’s more practical on the road than a hooded, waterproof shell. They keep the wind and rain off, pack down tight and offer a valuable layer when the mercury drops. The Vans x Nat Geo has the added bonus of making you look like you’re a member of some elite team. Like an F1 jersey, only less superfluous.

Vans X National Geographic Voyage 18.5″

It’s no secret that we love trunks. Especially the black, limited-edition sort that lightly brush the top of the knee caps. The precise logos, the iconic yellow detailing; you’d be forgiven the hyperbole for describing them as a masterpiece. 

 

Vans X National Geographic Long Sleeve T-Shirt

There’s a tendency in collabs for the brands involved to look like they’re fighting over real estate, but even when the logos are bold in the Nat Geo collab they work. There’s a lot going on here but it blends seamlessly. And you know what they say about long-sleeve tees being just the most damn useful garment you can hang on a hanger.

Shop the entire collection here.

Comments

Comments are a Stab Premium feature. Gotta join to talk shop.

Already a member? Sign In

Want to join? Sign Up

Advertisement

Most Recent

Can Medina Overcome His CT Drought In Tahiti?

Tahurai Henry offers his picks for the SHISEIDO Tahiti Pro

May 21, 2024

The 35 Best Song Pairings In Surf Films, As Ranked By Dane Reynolds, Taylor Steele & You

From Noa Deane and Courtney Love, to Andy Irons and Coldplay, to Creed McTaggart and…

May 20, 2024

Is This The Most Cost Efficient Way To Noticeably Improve Your Surfing In A Single Month?

All you can eat for $1500 AUD at URBNSURF Melbourne.

May 20, 2024

Watch And Learn: How To Score A Solo Sesh At 8-Foot Teahupo’o With Leonardo Fioravanti

Skip lunch and gorge.

May 19, 2024

Full Frame: The Story Behind The Photo You’ve Seen 1,000 Times

A viral ménage à trois in Bali.

May 18, 2024

Meet The Man Who Runs Kelly Slater’s Burgeoning Surf Empire

The Stab Interview with Dylan Slater. 

May 18, 2024

How Surfers Get Paid: Season 2, Episode 4

80+ interviews later, it's time to "send out the chicks".

May 17, 2024

How To Get To Stab High Japan

BYO ligaments. 

May 16, 2024

CT Earlybirds, Tahitian Warlords, And Aspirational Teenagers Divide Spoils From “11 out of 10” Teahupo’o Blob

Eimeo Czermak, Balaram Stack, Liam O'Brien, Cannon Carr, and Ryan Miller divulge tales from the…

May 16, 2024

The Lefts Off The Rights

Detailing the goofy-footed proclivity to go against the grain.

May 15, 2024

Watch: ‘Shotgun’ featuring Josie Prendergast & Taj Richmond

The allure of contradiction, displayed in the virtue of Northern Rivers sand.

May 15, 2024

How Accurate Were Our Pre-Cut Predictions?

Reflecting on the rookie-centric forecasts offered by CJ Hobgood, Stace Galbraith, Brett Simpson, and Mikey…

May 14, 2024

Local Wildcard Jordy Lawler Dusts 79 Transplants, Issy Nichols Denies Prodigy Erin Brooks Another Plush Toy

The Stab High winner is one semi-final away from tour qualification after only two events.

May 14, 2024

Which 2024 Stab High Competitor Has Given Us The Best Surf Part?  

Noa Deane, Chippa Wilson, Julian Wilson, Ian Crane and more duel for the most impactful…

May 13, 2024

There Are Still Perfect, Empty Waves Left In The World

Soli Bailey, Timo Simmers + Layne Stratton on the sand-bottomed unicorn seen in ‘Maps to…

May 13, 2024

What Happened To Bali?

And is an ethical future for surf development possible in Indonesia?

May 12, 2024

Premium Peek: Mason Ho + Sheldon Paishon Vs A Scottish Widow Maker

Less like a wave, more like a German Panzer tank (180 tons, FYI).

May 12, 2024

Tactical Burn, Shove + Leash Pull Ends In Tears, Disqualification + Fines At ISA World Juniors 

The young Portuguese surfer has since apologized for her 'grevious unsportsmanlike conduct'. 

May 11, 2024
Advertisement