Stab Magazine | Stab Recommends: The Vans x National Geographic Collab
499 Views

Stab Recommends: The Vans x National Geographic Collab

Giants collide.

Words by Stab

Who comes up with this stuff?

I like to think it was a weary Vans marketing employee nodding off on Zoom. Picture it: presumably 1000 people in the Vans marketing dept, working from home, and they’re discussing how they’re going to get the kids hot for a collab when they’ve literally teamed up with every street-accredited company in the world. “Johnson, you haven’t had an idea for six months, what you got?” Johnson hears his name and snaps out of pondering the consistency of the sourdough starter he’s got cultivating in the fridge and stares gormlessly at the Vans fearless leader in the middle of the screen. “Ummm,” he scans the room and sees a yellow pile on the coffee table. “Nat Geo?”

Vans X National Geographic Sk8-Hi Reissue

Garish logos are back, and in this case it totally works. The Nat Geo masthead has to be one of the most recognisable logos in, certainly the publishing, world, and Vans have made perfect use of it by slapping it big and bold on the only shoe model it would fit. Wearing these will 100% prompt daily questions of: “Are those, Nat Geo Vans?” For better or worse.

Slip into a pair.  

Vans X National Geographic Cap

Kudos to Vans for resisting trying to mash the logos up (man, 99.9% of those are offensive) and keeping it simple. Which works especially well on the cap. Kind of looks like it might’ve come free with a subscription, until you examine the detailing—the yellow trim, the Vans snap, devil, details etc.

Vans X National Geographic Ward Cross Body

Presumably the follow up Zoom question was: “So who’s going to buy this stuff?” To which some bright spark offered that streetwear kids love anything obscure, limited and heritage brands. Hip kids love bum bags (or at least they did the last time I spied one in the big smoke pre-COVID) and so was born, arguably, the jewel of the range. Practical, and almost completely stigma-free.

 

Vans X National Geographic  T-Shirt

Old logos just look better, and we’d wager that the Vans design nerds had a field day diving back into the Nat Geo back catalogue. As well as the gorgeously clean globe graphic on the back, the subtle stacked Vans x National Geographic on the front works perfectly. The humble tee is often the hardest thing to nail when combining forces with another brand, and this one’s a certified success.

Vans X National Geographic Anorak

This collab (understandably) has been geared towards travel, and nothing’s more practical on the road than a hooded, waterproof shell. They keep the wind and rain off, pack down tight and offer a valuable layer when the mercury drops. The Vans x Nat Geo has the added bonus of making you look like you’re a member of some elite team. Like an F1 jersey, only less superfluous.

Vans X National Geographic Voyage 18.5″

It’s no secret that we love trunks. Especially the black, limited-edition sort that lightly brush the top of the knee caps. The precise logos, the iconic yellow detailing; you’d be forgiven the hyperbole for describing them as a masterpiece. 

 

Vans X National Geographic Long Sleeve T-Shirt

There’s a tendency in collabs for the brands involved to look like they’re fighting over real estate, but even when the logos are bold in the Nat Geo collab they work. There’s a lot going on here but it blends seamlessly. And you know what they say about long-sleeve tees being just the most damn useful garment you can hang on a hanger.

Shop the entire collection here.

Comments

Comments are a Stab Premium feature. Gotta join to talk shop.

Already a member? Sign In

Want to join? Sign Up

Advertisement

Most Recent

Joyride Board Test: The Haydenshapes Hypto Krypto Twin

Critically examining one of the hottest new boards on the market.

Oct 20, 2021

How An American’s Entrepreneurial Spirit Built One The Greatest Surf Accessory Labels Out Of A Workshop In Yallingup, Western Australia

Mick, Steph, & Jake Paterson tell the story of Creatures founder, John Malloy.

Oct 20, 2021

Why We’ll Always Catch One Down The Beach

The Misc: To the left of the stand.

Oct 20, 2021

The Highest & Flyest Performance-Based Challenges From Stab Highway Presented By Monster Energy

Rinse off the hangover and shoot for the sky.

Oct 19, 2021

3:30

Lower Trestles From Unusual Angles Ft. Kolohe, Griffin, And Co.

So much for Stagnant Ambition.

Oct 19, 2021

Are Surfboards Made To Fail?

Industry insiders open up about whether or not boards are intentionally fragile, thus driving repeat…

Oct 18, 2021

1:49

A 14-Year-Old Ladybird Takes On Solid Nias & Desert Point

Bela Nalu will go.

Oct 18, 2021

Premium Peek: Torrey Meister Tempts Fate In ‘Grit n Water’

What's scarier — bull riding or big wave surfing?

Oct 17, 2021

8:22

Someone Sponsor This Kid

Eimeo Czermak is an animal who consistently delivers jaw-dropping clips.

Oct 17, 2021

11:36

Palatable Portuguese Wedges With Mason Ho

Washed down with a pink cosmo and Franchesinha.

Oct 16, 2021

Did You Know The WSL Has A Pension Fund?

CT surfers post-2014 have a nice chunk of cash waiting for them after they retire.

Oct 16, 2021

Stab Podcast: Is Huntington Beach A More Exciting Contest Venue Than Ericeira?

Surf sins, a rundown of this week’s surf cinema, and an unpopular opinion from the…

Oct 15, 2021

The WSL’s 2022 Season Wildcards Revealed

Pray for Matthew McGillivray.

Oct 15, 2021

16:47

Dylan Graves Explores The Topics Of Race And Inclusivity In Surfing

“If you know it’s wrong, say something.”

Oct 15, 2021

Watch: Episode 2 of Stab Highway Presented By Monster Energy

Broken bones, KFC/meat pie collabs, 'feary' river mouth swims, and incredible kneelo tubes.

Oct 15, 2021

2:20

Kolohe Andino Is Doubling Down On Surf Films

"I want to give the world my view of how surfing should be perceived."

Oct 14, 2021

5:12

Jordy Smith Was Stuck In Hawaii For The Best Late-Season Run In Memory

"It was 6-8 foot for weeks straight. I surfed Pipe with one other guy out."

Oct 14, 2021

What Happened To All The Surf Gangs?

Times have changed, for good or ill.

Oct 14, 2021
Advertisement