Stab Magazine | What Do $45 Mil, Florida, Artificial Waves And 3 WSL Events Have In Common?

What Do $45 Mil, Florida, Artificial Waves And 3 WSL Events Have In Common?

Take a wild guess!

news // Oct 5, 2017
Words by Jake Howard
Reading Time: 2 minutes

On the docket tomorrow, the Palm Beach County Zoning Commission will be looking at plans to build “Surf Ranch Florida.” 

News of the purposed aquatic facility broke early this year, but details are coming into clarity on the heels of the successful Future Classic in Lemoore.

Here’s the skinny: The WSL and development group AW Asse Management are working to rezone a nearly 80-acre outdoor entertainment area with the Surf Ranch serving as the focal point. The actual surf park would feature a 16-acre lagoon, a 10,000-square-foot “learning center,” a 5,000-square-foot training center and another 31,000 square feet of building space for retail and restaurants.

The application states that the WSL would hold two or three “major competitions” at the ranch. Could we soon be saying goodbye to the Rio Pro the U.S. Open? Probably not.

The WSL anticipates the events would draw over 50,000 a year, as well as a national TV audience. They estimate they could lure in 5,000 per day to watch the wave machine work its magic.

Screen Shot 2017 10 04 at 3.16.20 PM

Only a scornful soul doesn’t adore an artist’s rendition of a Kelly Slater wonderland!

Besides the technology, the biggest hurdle in wave pools is their economic viability. Simply obtaining the license to build the park is rumored to cost $25 million, and that’s before breaking ground. It’s not a cheap undertaking. But based on an economic impact report by the Washington Economics Group, the Surf Ranch Florida would create 307 direct jobs and $45 million in direct economic impact during construction. After the park opens they expect it to support 236 jobs with a direct economic impact of $22. Another 100 jobs and $11 million are anticipated to come via surrounding businesses, including tourism and employee spending.

After tomorrow’s meeting, the final hearing for Surf Ranch Florida will take place on Oct. 26…after that, the surf forecast in the Sunshine State could be looking a whole lot better.


Comments are a Stab Premium feature. Gotta join to talk shop.

Already a member? Sign In

Want to join? Sign Up


Most Recent

How A Former CT Surfer Gets “Absolute Beginners” Barreled In A Matter Of Months

Luke Stedman elaborates on his Blackball surf programs.

Aug 7, 2022


Sweeter Than Stolen Honey 

A versatile Haydenshapes x Dylan Graves HP (and soft board) tested in weird waves.

Aug 7, 2022

15-Year-Old Ladybird Erin Brooks Makes Final In All-Men’s Tuberiding Event

And Clay Marzo takes the dub.

Aug 6, 2022

Are We Looking At Reef Sculpting The Wrong Way? 

The pros, cons, possibilities, and mechanisms of changing reefs to suit our surfing desires.

Aug 6, 2022

The Gudang Trio Discusses Brotherhood And How To Make It To The Mountain Top Together  

Positive sibling vibrations we should all aspire to.

Aug 6, 2022


Everyone’s Local Zone Has A Mythical Wave

Kai Lenny, Imaikalani DeVault, Eli Hanneman and friends get to surf theirs.

Aug 5, 2022

The Pick-Up, Vans US Open: Harry Bryant Vs. The Wedge

A lot of swell, stolen identities, surf masochists, mutilated noses, The Wedge, skull-crushing pylons, and…

Aug 5, 2022

When Gabby And Kolohe Pull Out, The Hog Pulls In

Tahiti wildcards named.

Aug 5, 2022

First Look: The 2022 Electric Acid Surfboards

Did our questionable EAST gamble pay off for Mick Fanning's Maldivian quiver ?

Aug 4, 2022

How Boardshorts Work

They are your one chance to look cool while actually surfing. Don’t blow it.

Aug 4, 2022

A Surf/Snow/Music Fez In The Heart Of Melbourne 

URBNSURF is throwing an action-sports/live music DOOF this month and Stab Premium members are getting…

Aug 4, 2022

Peace, Love, And Mung Beans: 7 Things I Learned From Mick Fanning

Ranging from surf travel hacks to philosophy to jingle lyrics.

Aug 2, 2022

The Three Million Dollar Chinese Storm

500 board orders, coaching armies, and trips around the world — here's how China’s Olympic…

Aug 1, 2022

The Pick-Up, Vans US Open: Does The Huntington Hop Actually Work?

Ed Templeton explains Huntington Beach, the ugliest maneuver in surfing returns, a horde of strange…

Aug 1, 2022

So Long, S-Turns

Famous Outer Banks surf spot becomes a scenic detour.

Jul 31, 2022

What’s Going On With Stab Edit Of The Year? 

Update time.

Jul 31, 2022


Watch: Laurie Towner Spent 8 Months On The Road In Australia

Guess how many waves he found.

Jul 30, 2022

WSL Says: No Seignosse For You!

Who is helped and who is hurt by France's abandoned CS event?

Jul 30, 2022