Stab Magazine | Will Promotional Surf Shorts Featuring Three Men Wearing RVCA Boardies Get You To Buy?
63 Views

Will Promotional Surf Shorts Featuring Three Men Wearing RVCA Boardies Get You To Buy?

Very possibly! Here’s why. 

style // Apr 2, 2019
Words by Stab
Reading Time: < 1 minutes

Good advertising doesn’t force feed you. It doesn’t sit with a blender and straw and pump you with information until it seeps from your nostrils. People don’t like dense persuasion or to feel like they’re easily influenced. 

Good advertising creates an experience. It presents an environment, and an inviting one at that. It inserts an idea.

This RVCA clip, can be example of that. It stars Alex Knost, Nathan Strom and Grant Noble on warm, dreamy Central American days sliding down even dreamier mounds of water. Upon watching it, especially if it’s winter where you are, you’ll probably think, Yeah, I want that. You’ll glance down to your denim, want to shed your flannel and beanie and transport to an area that’s tropical – warm water, exotic fruits, tan women, small bikinis, blistering sun, strangely labeled beers, et al. 

You’ll likely watch the above short and carry on with your day, the momentary daydream escaping your consciousness. Then, later in your week/month/year, a warm water trip will await. And you might remember that one clip where Alex Knost rode the nose and tube like a laidback sloth in a pair of army green trunks. 

And, you might navigate to RVCA’s website, or a store nearby and purchase a pair of boardies. That is, if everything goes to plan. 

Here’s a link to the selection, for now or later. 

Comments

Comments are a Stab Premium feature. Gotta join to talk shop.

Already a member? Sign In

Want to join? Sign Up

Advertisement

Most Recent

Sierra Kerr On Greasing Full Rotes, Making Dad Cry & Her Concussion @ VSHPBME 

'I haven’t got my license yet, but I'm thinking of buying a little truck.'

Nov 27, 2022

4:25

“There Definitely Needs To Be More Girls That Try Airs”

Caity Simmers' thoughts on her Vans Pipe Masters debut.

Nov 26, 2022

Preview: Who’s John John Florence Flushing Down The Haleiwa Toilet Bowl?

The final event of the CS schedule is almost upon us. Let's dissect.

Nov 25, 2022

25:17

Dane Reynolds Said These Clips Weren’t Good Enough

Could'a fooled us.

Nov 25, 2022

Watch Now: Kael Walsh, Rolo Montes, And Al Cleland Jr In ‘Saturn’

Quik’s new 20-minute surf film is so good you’ll want to burn a DVD of…

Nov 24, 2022

27:45

How A Magic Island Birthed One Of The Most Radical Surf And Skate Scenes In The World

Mateus Herdy, Pedro Barros and friends in Red Bull x Stab's No Contest, Brazil.

Nov 23, 2022

The Uber Driver Turned Crypto Millionaire Who Denounced His US Citizenship And Whips Into XXL Nazare

"I do what I want, I don't have a boss." -Toby Trouble

Nov 23, 2022

3:36

‘I Thought He Was Gonna Grab A Machete… Then He Picked Up A Rock’

2x SSOTY Jai Glindeman’s drama (& left-tube) filled Sumbawa trip.

Nov 23, 2022

3:34

“The Inside Of Pipeline Sounds Like The Center Of The Universe”

Tosh Tudor seeks solitude at the Vans Pipe Masters.

Nov 22, 2022

Is Rasta Rob Really Going To Ride His Beloved Stock Dims Rad Ripper At The Vans Pipe Masters?

An interview with the most rapidly ascended surfer in recent memory.

Nov 22, 2022

Sierra Kerr And Robbie McCormick Win Vans Stab High Indonesia Presented By Monster Energy

And we had a live premiere in Oceanside to celebrate.

Nov 22, 2022

The Stab Guide To The World Cup

Including which team bears most similarities to former CT surfer Ricky "Ricky Badness" Basnett.

Nov 21, 2022

Unlocked: Albee Layer Speaks His Mind In His SEOTY Entry, ‘Delirium’

Come for the double rotations, stay for Albee's existential thoughts on surfing and life.

Nov 20, 2022

Buy Now: John John Florence’s ‘Gravity’

Get Gravity and support Junior Lifeguards.

Nov 20, 2022

5:02

Craig Anderson Could Find A Spitting Tube In A Tranquil Koi Pond

“How the fuck did I get an invite?”

Nov 19, 2022

Unlocked: Parker Coffin Combats Seven Years Worth Of Mind Demons In SEOTY Entry ‘Sendo’

Sometimes, the only way out is through the belly of a Pipe bomb.

Nov 19, 2022

How Can You Make A Giant Board On A Big Wave Feel Small?

Inside the radical evolution happening in the gun design space.

Nov 19, 2022

26:11

The Wild History And Charm Of The Second Longest Left In The World

Red Bull No Contest explores the yellow flower town of Pavones, Costa Rica.

Nov 18, 2022
Advertisement