Full Length: The Mad Hueys’ Documentary
How a three-day fishing trip turned into a core Aussie surf brand.
The Mad Hueys is an Aussie lifestyle brand. They sell the concept of fun.
And for the Mad Hueys, fun comes in many forms.
There’s fishing fun, surfing fun, drinking fun, also drinking while fishing fun and occasionally drinking while surfing fun.
And while we’ve enjoyed the countless videos the Hueys have put out over the years, featuring their team riders stuffing themselves in Aussie/Indo/Hawaiian pits or sticking their toes near the mouths of sharks, we’ve never had a full explanation of what a Mad Huey really is.
After watching this 40-minute doco, all of your Huey-related questions will be answered. Grab a beer or six and enjoy.
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