Stab Magazine | VISA Partners With The WSL

VISA Partners With The WSL

Now featuring payment enabled sunglasses?!

Words by stab

Ever dreamt of paying for product with your face? Well, coming to the Quik and Roxy Pro Gold Coast, now you can with the WSL’s recent partnership with, wait for it…Visa–the proud sponsor of almost everything. But first, thank Sage Erickson–mostly for her darling existence–second, thank the margarine laced voice of the WSL, Joey Turpel, for their live stream to the SXSW festival in Austin, TX from the Goldy, which kicked off this partnership.

What does this all mean? Did the WSL just slip two feet into Samsung’s bedtime slippers? No. Did they find an official payment partner? Yes. According to Mark Noonan, Chief Commercial Officer at the WSL, they’re thrilled! “We are thrilled to welcome Visa, one of the most iconic brands in the world, to the WSL partner family,” said Mark. “We look forward to working with them to showcase their innovative payment technologies to our fans at the Quiksilver and Roxy Pro Gold Coast and those watching the live global broadcast.”

104339172 TomGlasses.530x298

Sunnies that are worth whatever’s in your bank account. Photo: CNBC 

Visa’s knee deep with Corona, Airbnb, Jeep and more in the WSL sponsorship pool. Less importantly, however, added the implementation of innovative payment technologies with, “Payment enabled sunglasses. The stylish shades feature contactless payment capability, merging function and fashion for surfing fans, and eliminating the need to carry cash or cards on the beach.” And with this new face of technology, sunglass thievery just became a lot more lucrative. This product is not available to the public, however, this is their test run to see if there is a market for such a device. 

104339236 Sunglasses.530x298

Oh, so that’s how you do it. Photo: CNBC

In addition to pairing your credit card with your face, the “WSL will also be producing a series of vignettes highlighting how Visa can help enable the travel experience which is so fundamental to surf culture.”

“Visa is excited to make waves in the surfing world with a sponsorship of the Quiksilver & Roxy Pro, the first stop on the 2017 World Surf League Championship Tour,” said Chris Curtin, Chief Brand & Innovation Marketing Officer at Visa. “Surfing culture represents a lifestyle without barriers, and Visa helps fans achieve a life unbound – whether it’s paying with their sunglasses or travelling around the world.”

Is there any better market to test drive wearable product than WSL fans? Probably, but maybe not. *Glances at GPS watch*

Comments

Comments are a Stab Premium feature. Gotta join to talk shop.

Already a member? Sign In

Want to join? Sign Up

Advertisement

Most Recent

Dissecting the Heat (and Wave) that Blew Out John’s Knee

"It felt like he held back a little bit on that one" - Ronnie Blakey

May 7, 2021

Here’s How The Greatest Surfer Of All Time Can Become An Olympian This Year

Head Coach of the USA Olympic Surf Team, Brett Simpson, breaks it down.

May 7, 2021

John Florence Is on His Way Home from West Oz with an Injured Knee

What does this mean for the World Title Race? And the Olympics?

May 7, 2021

A 19-Year-Old Kiwi We’re Adding To The List

Caleb Cutmore joins catalog of talented underground surfers.

May 7, 2021

An Idea That Could Improve The Waves—And The Crowd Situation—At Malibu

Why aren't we working with nature to design better waves?

May 7, 2021

The 2021 Stab Rich List, Part 2

Wanna know how much a world champ gets paid?

May 7, 2021

Now… This: Challenging Dylan Graves To A Fist Fight

The weird wave enthusiast answers with a yellow belt in taekwando.

May 6, 2021

Surprise, The Comp Is On!

Gabby melts and Steph hits top form as the draw whittles down to the final…

May 6, 2021

The 2021 Stab Rich List, Part 1

Welcome to the most wild year of pro surfing contracts on record.

May 6, 2021

‘Wilson’s Foam and Rubber’ Documents Chippa’s Saline/Petroleum Love Affair

Shot entirely on GoPro HERO9 Black.

May 5, 2021

Dylan Graves’ Weird Waves Shines A Light On The World Of Night Surfing

Season 3, here we go.

May 5, 2021

What Are The Most Stylish Boardshorts of 2021?

Have your say, here.

May 5, 2021

Introducing John John’s Pick for the World’s Best Junior

Luke Swanson is not a soccer player.

May 4, 2021

Can Anyone Stop Carissa?

Maybe, probably not. Highlights Day 3 at Margaret River.

May 4, 2021

7:52

Cognitive Awareness During A Strong Pulse In Brazil

Yago Dora, Miguel Pupo, and more star in 'Symbolic Amplification'.

May 4, 2021

The Australian Government Is Now Funding Surf Trips

Inside the program designed to return the nation to its former competitive glory.

May 3, 2021

Margaret River Main Break Re-asserts itself as a Valid CT Stop

"These are the kinds of days we live for." - Jeremy Flores

May 3, 2021

Click Or Miss: I Hate All Vlogs Equally

Zack gets the day off, whiny junior editor gets a new assignment.

May 3, 2021
Advertisement