If You Can't Beat 'Em, Teach 'Em - Stab Mag
910 Views
Pictured: the little orange twin that put a smile on the face of our Editor-In-Chief

If You Can’t Beat ‘Em, Teach ‘Em

Win a free surfboard from Matt Pagan’s ‘Under Construction Surf Club’ giveaway.

news // Jul 24, 2025
Words by Holden Trnka
Reading Time: 2 minutes

You may recall the name Matt Pagan from a Joyride which Mikey C conducted atop a thick-railed twin fin which pleasantly surprised him. 

Matt cut his teeth as a professional surfer in the corner-starved slum known as El Porto, before turning to shaping, construction, and — contrary to his surname — a career in Christianity.

You can watch that Joyride and read more about Matt here. 

Now, with a growing surfboard label and three decades spent refining his high performance skillset, Matt has expanded his portfolio to surf coaching — and he’s offering a free surfboard for you to join him. 

“In a nutshell, I started Pagan USA in 2020, and the Under Construction Surf Club has become this sort of coaching program I’ve created alongside it,” says Matt. “I guess it started from surfing around LA and realizing a lot of people don’t really know what to do on a surfboard. I kinda nerd out on surf technique and form. I got to work with Ian Cairns and Chris Gallagher when I was growing up,  and I’ve just kinda taken the things I’ve learned from them and from my own experience over the last 20 years. 

Pagan ocean worship at it’s finest. Photo via Pagan USA.

“I started with a newsletter [which you can subscribe to here]. I was like, how many weeks can I write a newsletter about how to surf better?” says Matt. “I think I’m on 105 weeks, which is kind of cool. Six months into that, I started a surf training camp here around LA. I’d film people and help them analyze their clips and stuff. I’ve done like four or five of those each year. The whole goal is to find intermediate surfers who want to get better but have hit ceiling.

“This surf course has been the next step. It’s a four pillar course and it’s a lot of what I teach in the camps. It’s definitely for beginner to intermediate surfers, the only prerequisite is that you can paddle out on your own and catch waves. Eventually though, I do want to expand to more advanced surfers who want to refine their already advanced technique.”

The course is currently $20, and signing up will enter you into a raffle to win a custom freshie off Matt. 

As Matt said, the course is currently directed at beginner to intermediate surfers. But, even if your roundhouses are tidier than Willian Cardoso’s dinner plate, there’s no shame in spending $20 on a free board lottery. 

Click here to sign up.

This could be you.

Comments

Comments are a Stab Premium feature. Gotta join to talk shop.

Already a member? Sign In

Want to join? Sign Up

Advertisement

Most Recent

Gallery: The First Ever E.A.S.T. Fest presented by Kona Big Wave & Vans

Energy. Art. Space. Time. (+Love.)

Sep 29, 2025

What Happened To Soli Bailey?

“Have you thought about Plan B, outside of surfing?"

Sep 29, 2025

Leo Fioravanti And Zeke Lau Win The Quiksilver Festival

French dominance is finally broken by Italian/Hawaiian alliance.

Sep 28, 2025

Gabriel Klaussner Nearly Drowns In Brazilian Tube Comp, Saved By Weslley Dantas

“When I finally got air, I threw my hands up, but then I lost consciousness…

Sep 28, 2025

Meet The New York City Power Lawyer Who’s Set Up Shop In The Ments

Think: A kinder Harvey Specter with Starlink and Pro-level tube time in his portfolio.

Sep 27, 2025

Our E.A.S.T. Fest, Hosted By Kona Big Wave Packing Guide (Do’s And Don’ts)

Dress code: hot

Sep 26, 2025

Watch ‘Pertama’: Rio Waida Is The Pride Of Indonesia

The Prince of the Bukit on the Olympics, Bullies, Growth Hormones, and his new film.

Sep 25, 2025

Has A Surfer, Or Will A Surfer, Ever Ride A Tsunami?

Following the Kamchatka tsunami, we unpack the science and strange history of surfing’s dance with…

Sep 25, 2025

Stab Interview: The QS-Winning Architect, Caleb Tancred

The former child prodigy is back on the podium after a 6-year competitive hiatus. 

Sep 24, 2025

Morning Glory On Day Two Of The Quiksilver Festival presented by Swatch

The party continues with fun beachbreak wedges, plenty of airs, and the occasional Spartanic tube…

Sep 23, 2025

Watch: THRASHAHOLICS by Thrash Craft Surfboards

Brad Flora edits, shapes the boards, and stars in the movie.

Sep 23, 2025

Stab Interview: The Most Barrelled Surfer-Shaper On The Planet

Dylan Longbottom on doing his own stunts + crafting big wave boards for the world's…

Sep 22, 2025

Reminder: Surfing Changes Lives

Watch 'We The Surfers,' a full-length film about the evolution of the Liberian surf scene.

Sep 20, 2025

“There’s More Opportunity Than Ever In Surfing — You Just Have To Think Outside The Box”

Says the guy doing ad spots with Em Rata and starring in Nike posts.

Sep 20, 2025

Alex Knost, Mikey Feb & More Star In Non-Conformist Waveriding Demonstration ‘Choice Glance’

Where all great surfing variants collide.

Sep 20, 2025

Hossegor, Day One: Four Hours At The Quiksilver Festival presented by Swatch

A leisurely warm-up.

Sep 20, 2025

Kelly Slater Calls Out Surf100 Winner Eithan Osborne

And Eithan DGAF.

Sep 20, 2025

Can A Team Of CTers Beat Freesurfers, Poorly Slept Australians, And The Local Heavies In Hossegor?

This year's Quiksilver Festival is about to start. Here's what you need to know.

Sep 19, 2025
Advertisement