25 Minutes Of Candid Kelly Slater On The Topic Of ‘Creativity’
And yes, he really only travels with 10 pieces of clothing.
If there’s one thing the surf world has learned in the past 30 years it’s that when Kelly talks, we listen.
Anyone with an Instagram knows that Kelly is an opinionated fellow. Unfortunately as media consumers we don’t get nearly enough exposure to candid GOAT as we’d like, which honestly is probably a good thing. The less time Kelly spends speaking to a camera the more time he has to develop the next world-class wave pool, innovate surfboard design, build eco-friendly clothing manufacturing systems and do things like win 11 world titles.
Murray Bell of Semi Permanent caught up with Kelly early in 2020 to discuss what creativity means to both him and his company. With creativity as the key topic, it only made sense to bring Outerknown co-founder and Chief Creative John Moore into the fold. In what is a winding and incredibly insightful conversation, the two discuss their personal creative outlets, Outerknown’s creative ethos, and how at the end of the day all Kelly really wants to do is live in a van and ride twin fins? Crazy, but when you hear how he talks about it you start to see it…
Kelly and John even go so far as to address the criticism of Outerknown’s price points, explaining their goals to make products that are built to last and seamlessly fit amongst each other. At the time of the interview Kelly had been in Sydney a total of 6 weeks and was only traveling with 10 items of clothing. To hear that the multi-millionaire founder of Outerknown lives by the word his company sews is an incredibly potent argument against any detractor to their eco-friendly model. Kelly said it best, “It just means I have to do laundry a lot.”
Click above as this clip is littered with plenty of thought provoking gold.
What Surfing Archetype Are You?
Brendan Buckely gives you your options in this week's FWD.
The Fresh Prince of Aloha
Seth Moniz is making his ascent at Pipeline with grace, goodwill and old fashioned Aloha.
“It’s Really Top to Bottom and Hard to Get Into, But that Adds to the Fun”
Get a glimpse of Simon Hetrick's east coast existence in 'Dead April'.
“This Guy Had A Box Of Andy Irons Tapes That Hadn’t Been Digitized”
The Drop: How 'Andy Iron's And The Radicals' came to life and a chat with…
“A Laid Back Cool Cat With A Minimal Approach To Life”
Get to know the real Russell Bierke.
A Proven Step-Up For Your Post-Pandemic Escape
An introduction to the Channel Islands Happy Traveler.
Here’s the Price List for a Seat on the WSL’s Secret Flight
Plus, what we’ve learned about The Australian leg of the tour.
Hail To The Bus Driver: World Champ Pauline Menczer May Well Take Your Kids To School
Ahead of the release of Girls Can’t Surf, the ‘93 world champ reflects on overcoming…
An Honest Review: Creatures S-LOCK DRY BAG 35L
A backpack for peace of mind and snorkeling.
Free Surfboard: Enter to win Taj’s Sharp Eye from Stab In The Dark
Just like in the movies (and Taj picks the two Stab Premium giveaways).
A Caribbean Entrée With Indo for Dessert
Warning: Gatien Delahaye's recent run of waves will trigger your salivary glands.
There’s Never Been A More Productive Surfer Than Italo Ferreira
Guy bags 15 clips a session, especially when the waves look like this.
Coming Soon: Andy Irons and The Radicals
A look at one of surfing's superheroes through the eyes of those who knew him…
Sometimes Low: The Stab High B-Sides
30 minutes of surfing that was too good to die on the cutting-room floor.
Was There a Secret, Elite Surf Cult Formed at Uluwatu?
Featuring Kelly Slater, Ian Crane, Crosby Colapinto, Cole Houshmand, Kolohe Andino & Koa Smith