Why Surf Brands Aren't Talking About The Olympics - Stab Mag
Right now, Italo Ferreira can publicly use the word "Olympics." His main sponsor, Billabong, cannot. He'll also have to ditch that hat, which he wore at the 2019 ISA World Games here. Photo: Sean Evans/ISA

Why Surf Brands Aren’t Talking About The Olympics

The Opening Ceremony is on Friday, FYI.

Words by Zander Morton

Join Premium

This is audience-backed surf media. Welcome to the top floor. No pool, but plenty of juice.

Already a member? Sign In

Having trouble signing in? Email [email protected]

Monthly

Stab original films (Stab In The Dark, Electric Acid Surfboard Test, Microdose, profile films, etc.)

Premium editorial

Deep-dive journalism

Objective product reviews

How-to's

Cancel anytime

Yearly

Stab original films (Stab In The Dark, Electric Acid Surfboard Test, Microdose, profile films, etc.)

Premium editorial

Deep-dive journalism

Objective product reviews

How-to's

Cancel anytime

Gift

12-month subscription

Choose the delivery date

Send personalized messages

Stab original films (Stab In The Dark, Electric Acid Surfboard Test, Microdose, profile films, etc.)

Premium editorial

Deep-dive journalism

Objective product reviews

How-to's

Cancel anytime