This Will Be The Most Elaborate Surf Production We’ve Seen In Years - Stab Mag

Live Now — Episode 3 Of Surf100 Challenge Series Presented By Pacifico

556 Views

This Will Be The Most Elaborate Surf Production We’ve Seen In Years

Fireworks, winches, and quasi-floating skate features. Here’s what to expect at the Swatch Nines event at Waco Surf.

news // Oct 14, 2024
Words by Brendan Buckley
Reading Time: 3 minutes

What might it look like for Matt Meola to get winched into Waco Surf’s widely adored ‘Sissy Sauce’ air section while Greyson Fletcher simultaneously tries something massive on a quarterpipe in the shallow end of the pool, with a few flares lighting up the background?

This is just one of the many questions the Swatch Nines event will answer next week.

It’ll be the first time we see The Nines in surfing, but the concept has been around for a while. It was created in the Alps 16 years ago by former professional freeskier Nico Zacek, who now lives on the Portuguese coast (because, well, surfing has that effect). Since then, it has grown, evolved, and explored other disciplines. In 2024, The Nines has a snowboard/ski event, a mountain bike event, and now, surf. All of them are backed by Swatch.

Now, The Nines is not a contest. There are no jerseys, no heats, no scores, and no prize money. The idea is to bring together talented individuals and give them the freedom to try whatever they want in a pressure-free environment.

The formula seems to work.

“In the history of The Nines, we’ve probably seen 50 NBD (never-been-done) tricks,” Nico says. “This year, at The Nines snow event, we set the world records for highest airs ever done in both the ski and snowboard divisions. But what I’m most proud of is that everyone celebrates these moments together. These are individual sports, and we rarely get to feel like we’re on a team. The coolest thing about those records was that everyone felt like they were part of it.”

This was 11.5 meters or 37.8 feet, which is at least 69.42 feet on the WSL’s Nazaré measuring scale.

As you might imagine, The Nines has become quite desirable in the snow, ski, and mountain bike world. “I’ve had people who’d just won the Olympics calling me, asking to come, even offering to pay their own flights,” Nico adds. “And we’ve done it all without ever having prize money.”

So, how do you adapt it to surf?

The short answer: Listen to the surfers.

Your Swatch Nines host, Coco Ho. Photo: Jimmicane

A few months back, Nico and the Swatch crew took a recon trip to Waco Surf to get some ideas flowing. Long-time Swatch rider Coco Ho came along and invited Noah Beschen to join. They ended up gelling so well that Noah had a Swatch logo on his board within weeks.

“Every idea we’re introducing came from the riders. We’ve had a WhatsApp group going with all the invitees in it. Somebody asked for a rail in the water. Eithan wants to do a wall ride off a trampoline. Zeke’s got some ideas to use flames. Obviously, we can’t make some of these things happen, but it’s been interesting to see the kind of stuff people throw at you.”

Novelties aside, the invitees are going to get a ton of reps on the air section to try whatever they want — a point highlighted by Noah Beschen in his Stab interview.

At the closing party on the 17th, awards will be given for categories that include MVP, Best Single Wave, Best Non-Air, Creative Edge, and High Vibes. We’ll also have a Stab Low division for the best turn — win that, and you get an automatic invite to the 2025 edition of Stab High. All of the awards will be voted on by the riders themselves. Nobody will win money, but the Swatch Nines team have a few surprises in order for the award winners.

It’ll all go down from October 15-17 in Waco. It’s not open to the public, but don’t you fret. We’ll keep you updated on our IG and TT. And on October 21, the full recap will go live.

You’ll be able to find it right here.

Comments

Comments are a Stab Premium feature. Gotta join to talk shop.

Already a member? Sign In

Want to join? Sign Up

Advertisement

Most Recent

10 Shapers To Watch In The Next 10 Years — Part Two

A few more foam craftsmen worth keeping on your radar.

Jul 14, 2025

Watch: Rip Curl Mobilises Its Teenage Army In ‘Dunno’

A 30-minute surf film by Vaughan Blakey and Nick Pollet.

Jul 14, 2025

There’s A New Number One Surfer In The World

And it feels so right.

Jul 13, 2025

Controversial Opinion: No One Needs To Yoga In Boardshorts

8 Trunks for the traditionalist.

Jul 13, 2025

Stab Edit Of The Year: Sam Piter Stars in ‘Rogue DNA’.

French blood, thick water.

Jul 13, 2025

Matty McG Skydives Into CT Heat, But Jordy’s Still The Main Event

A full day of heats at J-Bay, and only one shark warning.

Jul 12, 2025

Correction: J-Bay All Foreplay, No Climax

Slim pickings on Day 1 of the Corona Cero Open J-Bay 2025.

Jul 11, 2025

What Do Hollywood, Surf Lessons, Michael Jackson And Traction Pads Have In Common?

A Stab Interview with Teva Dexter, the man behind surfing's hardest new hardware brand —…

Jul 10, 2025

Surf100 Challenge Series Presented By Pacifico: Episode 3

"The tribe has spoken," Dane Reynolds pronounced, and a surfer's torch was snuffed.

Jul 10, 2025

How Josh Ku Nearly Died Trying To Cross From Ulus to G Land by Hydrofoil

“If someone finds me dead at least they can find my phone and know what…

Jul 10, 2025

Expect No Kiss, All Climax At The “World’s Most Perfect Pointbreak”

A Corona Cero Open J-Bay 2025 preview.

Jul 9, 2025

SEOTY: Liam O’Brien stars in ‘Friction of Perception’

"Hopefully I don’t come across like too much of a peanut."

Jul 8, 2025

10 Shapers To Watch In The Next 10 Years — Part One

“It’s like a drug empire, man. Cut the head off the snakes, and more will…

Jul 7, 2025

Mason Ho Joins Ritual Vision, Releases Remix Of Greatest Hits

Dion Agius riffs on the eyewear brand’s U.S. expansion, Ritualistic Tendencies, and the new stars…

Jul 7, 2025

Is It Time For A New Judging Format?

We have a modest proposal — a WSL head judge disagrees.

Jul 7, 2025

Luke Thompson Turns Last Year’s Priority Disaster Into Ballito Gold

+ earns himself a wildcard into Jbay.

Jul 7, 2025

Fiji Has Its First Professional Surfer, And He’s Unbelievable

16-year-old James Kusitino’s incomprehensible tube lounging leads to a deal with Former.

Jul 6, 2025

Laird Hamilton on The Limitations of Being a Purist, Invention vs. Ownership + Why He Never Had a Sticker Deal 

Untold stories from his How Surfers Get Paid interview.

Jul 4, 2025
Advertisement