Through the lens with Rob Machado
The currently trending and played-out buzzphrase of advertising and media is “content creation”. Over the next 12 to 24 months, you will see “content” raining from high. Some will be god-awful. Some will be brilliant. This new series about Surfers Doing Cool Things by Rob Machado looks to be the latter. It’s slick, well-made and it […]
The currently trending and played-out buzzphrase of advertising and media is “content creation”. Over the next 12 to 24 months, you will see “content” raining from high. Some will be god-awful. Some will be brilliant. This new series about Surfers Doing Cool Things by Rob Machado looks to be the latter. It’s slick, well-made and it features projects Rob is passionate about. In ep one here, Rob gets his van kitted-out DIY-style by Jay Nelson, a San Francisco-based artist who works on Rob’s vehicle in Rob’s hometown of Cardiff. As always, Rob is philosophical (his love of imperfections is particularly cool) and he also provides a silky role as narrator.
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