Uh-oh, if this don’t garner some fury, little else will. Luke Stedman, a very kind man who’s blessed with the kinda features a camera digs, is as good at modelling as he is at surfing (which is very good). He just did some fashion editorial for Ben Trovato, to promote the new range from his label, Insted We Smile. Dear Steds looks badass. This might be the best thing since Danny Fuller was the face of Chanel’s new fragrance, or since Shane Dorian repped a Gerber hunting knife. You can see the full thing here.
Photos by Simen Platou.











